Discuss the ways in which the extract constructs the representations of Teenage/Young People.

Mise-en-scene:

Darkness - sets up mood for the show

Settings:

Club, House, School, Dorm, old guys house - each of these hold significant meaning to the main characters. For example: the dorm belongs to ozzi, winnies BF

Props:

Food, guitar, table, classroom - these are used to make the scene feel more lifelike and add more depth to the scene.

Costumes:

Teenage outfits, underwear, birthday suit - these are all typical clothes you would expect to see a teenager to be in as they explore their lives.

Make-up:

Women stuff, wolf, half wolf - Some typical make-up to show stereotypical women and the wolf make up helps to identify them as wolfs

Lighting:

mainly darkness, lighting to highlight people, sunlight - adds realism

Camera Shots:

Wide Shot, close up, over the shoulder, mid-shot - helps to show emotions, especially in Winnie, and to show more of the shot

Positioning:

keeping everyone in frame, showing intimacy, showing opposites - allows us to understand more about the characters and moods.

Media Work 21/3/14

 

How is the setting or theme of the TV Drama represented?

How is the setting or theme of the TV Drama represented?

What we see in the opening sequence is the setting and themes being established. In different soap opera openings you are given an insight into what themes are established, i.e.: wild nights in Emmerdale or cats in Cori. The setting is also established, i.e. Countryside in Emmerdale, representing farmers or cobble streets in Cori, representing the working class.

Emmerdale as a setting suggests that Yorkshire is full of farmers and beautiful countryside and that the countryside isn’t as bring as we might think. Typical soap themes include: Murder, Cheating, scandal, FIRE!, etc. i.e. things that bring the community together. What might be different in Emmerdale is that they may include more related to countryside.

The audience will expect insights into people’s private lives and what they do publicly.

Conc – Sum up the settings and themes as they are conventional and are what we expect.

Settings and Themes in ER

In medical dramas, like other TV Dramas they use the opening sequence to establish settings and themes. They use this to set up themes surrounding the show and the characters, while also showing us important areas of the settings.

In ER the setting is presented to us in the opening sequence. It is shown in short snappy segments, as to show as much of it as possible. It is also presented as a busy place as you are shown clips very quickly, which gives the audience this impression.

The title sequence uses a lot of stereotypes to represent the hospital. The characters wear the typical uniforms of a doctor, nurse or a surgeon. This helps to identify each person’s role and the hierarchy, i.e.: Nurse – Doctor – Surgeon. Also the props used further take on the stereotypes as they carry stethoscopes, and the hospital is full of machines and beds and patients, etc. Also the Sterilizing lighting suggests that they are in a hospital.

The general themes noted here are that doctors are either very easy to talk to or are very busy. Also that being on the emergency ward we as an audience expect emergencies to come in every episode and that people may die or be saved.

The editing of the shots and the music added to it makes the sequence seem more quick and fast paced as the music adds pace to the sequence.

Use of SteadyCam

The Cops:


Analysis:
The way they use camera shots in this show helps to make you feel apart of the action. By using a handheld camera, you get the realistic bobbing as you move making it feel realistic. However, it also leaves you dizzy as you try to pull back as if you are there.

Copyright and the Music Industry

Give a Brief Historical View - 
The first recorded appearance of copyright was in 1710. You can use copyright law on: Books, Songs, Brands, etc. You can sue people if they take your name, or words from a song. An example is: Vanilla Ice "Ice Ice Baby" which sounded exactly like Queen w/ David Bowie "Under Pressure". Another example is One Direction's "Best Song Ever" copying a guitar riff from The Who's "Who are You".

Consumers and artists have different opinions over copyright. Artists would be forthcoming about reinforcing their copyright as it gets them money. The consumer would care as much as all they want is cheap music.

What can be Copyrighted?

• CD's
• DVD's
• Company Names
• Books
• Magazines
• Character Names
• Websites
• Ideas
• Comic Books
• Brand Names
• Catchphrases
• Slogans
• Games
• Logo's
• Chocolates
• Tv Programmes
• Songs
• Architectural ideas

Music Industry Defences!

DRM-
Digital Restrictions Management (DRM) is when you use technological restrictions that control what you can do with a DVD, CD, etc.What DRM does is it damages the disk;so that it prevents you from ripping it to your library and making it impossible to use on your electronic devices.

Creative Commons-
Creative Commons (CC) is a non-profit organisation based in California, devoted to expanding the range of creative works available for others to build upon legally and to share. They has released several copyright-licenses known as Creative Commons licenses for free to the public. These licenses allow creators to communicate which rights they reserve, and which rights they waive for the benefit of recipients or other creators.

BPI Agreement-
This was when BPI made an agreement with the six major internet providers to caution illegal downloaders. This hoped to ward off illegal downloaders by threatening legal action.

The Digital Economy Bill-
This Bill allows the courts to demand that Internet providers cut off broadband service from alleged downloaders, but you had 3 strikes and then you’re out.This is controversial because you only have to be accused of illegal downloading and not be found guilty in a court of copyright infringement.

Prosecution of Pirate Bay (2009)-

The four founders of the illegal download site, PirateBay, were sentenced to a year in prison and fined £2.4 million pounds. They claimed, in defence, that they weren't guilty as they didn't host any of the music that was “traded” on their own computer but they only acted as a hub for people to find and download music from another persons computers. Since they were convicted, membership of "PB" has actually doubled.

New bundles developed to include music downloads in a subscription to include broadband, TV etc-
Recently, record companies have been talking to media providers about creating new “bundles” or collections of media services packaged together to be sold for a monthly subscription.

Legal free streaming sites like Spotify-
A recent development has been to allow people to legally stream songs for free if the streaming of the track was preceded by an advert. Some of the ad funding is given to the record company. This is used by sites like Spotify.

Early Release-
Record companies used to release new music on the radio up to 6 weeks before the release in a format people could buy. Many companies are now releasing it for purchase the same day they release it to be played on the radio. They hope this will stop people resorting to illegal downloads for early ownership, when they are actually willing to pay for it.

UK Charts

How useful are the UK record sales charts and do you believe they have a future?

A ‘top 12’ was first compiled by the New Musical Express as a marketing gimmick, and having a run down of the top selling music in the country quickly became a sought after aspect of music journalism.This means that the charts are useful for reporting back to record companies on how their artists albums are being received and what type of music genres and bands the public enjoy at that moment. It became a competition to reach NO.1 in the charts as seen when the reality TV show ‘The X-Factor’, had its contestants at NO.1 for christmas for the past 5 years.

They are reported back to companies by putting them up on their website for the companies to review. This is also how the audience can receive the charts as well as on BBC Radio 1 Top 40 chart show on sundays. The companies can use this information to either bolster their  advertising or production rates depending on how the album is received. 

Points of exchange in the music industry have shifted massively in the previous few years. From 2005 Downloads have been included in the charts after the massive leap from CD's to downloads. Reflecting the fact that there had been a huge drop in physical sales of singles. Including downloads makes it easier to track the sales and make more accurate charts. This has allowed record companies to see how their albums do on both charts together. 

The music industry has been trying to tap into the mobile technology market. They provide customers with licensed, quality versions of their favourite band’s tracks for their phones, as a part of a bundle; when they buy the phone.


Overall the charts will still be around in the future but will mainly be used by record companies to charter their artists rise or fall on the charts.